Dare to care more than everyone else - Alex Center Artwork

Daring Creativity. Daring Forever.

Daring Creativity is your backstage pass to the minds that shape our creative world. A podcast series inspired by the upcoming book by Radim Malinic, helping people start and grow life-changing careers and businesses.

Over the coming episodes, I will sit down with a broad range of guests: artists, musicians, designers, actors, technologists, and entrepreneurs who've discovered something powerful: that creativity isn't about perfection. It's about showing up with all your doubts, insecurities, and imperfections—and making them count.

Are you ready to discover what happens when you dare to create?

More info https://radimmalinic.co.uk/

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Daring Creativity. Daring Forever.

Dare to care more than everyone else - Alex Center

October 06, 2025 • Season 3 • Episode 33

Alex Center shares his journey from insecure art student to founder of his eponymous design studio. Growing up in the '90s, he discovered confidence through art classes and developed a relationship with brands that made him feel important.

After a disillusioning internship at the New York Knicks, he found his calling at Vitamin Water, working alongside marketing legends like Rohan Oza and eventually collaborating with Collins on a major rebrand. The pivotal moment came when Brian Collins refused to validate his decision to start a studio, instead telling him "it needs to come from inside you."

Seven years later, Center has built 25+ brands from scratch, earning international recognition not by working with the biggest brands, but by creating the brands of the future—challenging the status quo and helping people belong.

Daring Creativity. Daring Forever. Podcast with Radim Malinic

Show questions or suggestions to desk@daringcreativity.com

Latest books by Radim Malinic
Mindful Creative: How to understand and deal with the highs and lows of creative life, career and business

Paperback and Kindle > https://amzn.to/4biTwFc
Free audiobook (with Audible trial) > https://geni.us/free-audiobook
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Lux Coffee Co. https://luxcoffee.co.uk/ (Use: PODCAST for 15% off)

November Universe https://novemberuniverse.co.uk (Use: PODCAST for 10% off)